IRC Tire PH test ride and tire launch a huge success
IRC Tire Philippines, under its banner “Powering success, one tire at a time,” successfully held its Dealers Test Ride event at Parklinks, bringing together riders, dealers, and industry partners for a day of learning, camaraderie, and performance testing.
The event commenced early in the day, with a colorful parade participated in by riders from the ACP and WCOP, followed by exciting stunt exhibitions from professional wheelie experts. IRC Tire Philippines General Manager, Sheldon Ang, delivered his welcome remarks, officially commencing the test ride program.
Safety riding lesson conducted by MRSP
Participants engaged in a series of riding exercises, including slalom, braking box, offset slalom, and circle drills, which was facilitated by the Motorcycle Riding School Philippines (MRSP). To reinforce safe riding practices, IRC Tire Ambassador, Coach Mel Aquino, and Coach Chico Garcia, of MRSP also conducted a safety riding lesson that emphasized the importance of mastering both acceleration and braking. The coaches highlighted that with the right skills and the right set of tires, riders can ensure both safety and control on the road.
A friendly competition was also held for scooter and underbone categories, with winners taking home a mystery box and a set of IRC tires suited to their motorcycles.
The day culminated with the official launch of the IRC MBR-110, the brand’s latest performance-oriented tire designed to deliver exceptional grip and handling for both street as well as circuit use. Developed with a soft compound and a wider contact patch, the MBR-110 provides superior traction and stability even at high speeds. Its sporty tread pattern enhances cornering performance while efficiently channeling water on wet surfaces, ensuring consistent control in various riding conditions.
Available in popular wheel sizes for underbones and scooters, the MBR-110 supports tubeless applications and is suitable for a wide range of motorcycle models. Its design emphasizes versatility, offering everyday riders the same level of confidence and precision demanded in competitive circuit racing.
According to IRC, the MBR-110 embodies the brand’s commitment to performance, safety, and innovation, continuing its legacy of developing motorcycle tires trusted by riders and racers across Asia.
