MV Agusta reportedly in trouble again as CFMOTO deal falls apart
Earlier this year, MV Agusta seems to be on a roll, promising a more reliable global parts supply chain after handing its spare-parts warehousing and logistics operations to DHL Supply Chain. The Italian motorcycle brand said the partnership, which began at the end of 2025, would improve order management, delivery times and parts availability, with DHL Express handling international distribution to dealers and customers.
Just months later, however, Italian motorcycle publication, GPone, reported that MV Agusta is facing yet another production, as well as financial problems.
Production at the company’s Varese factory has reportedly been at a standstill since April, while unpaid supplier invoices have allegedly affected the supply chain. Some dealers have also reported limited motorcycle and spare-parts deliveries.
The reported problems follow the collapse of a proposed investment by CFMOTO. GPone reported that the two companies signed a memorandum of understanding in June for CFMOTO to acquire a 49% stake in MV Agusta, alongside a multi-million-euro restructuring plan. The deal eventually fell through, with GPone saying MV Agusta’s parent company, Art of Mobility, terminated the agreement, while other accounts cited by the publication said the Chinese withdrew over “unreasonable” financial demands by Art of Mobility executives.
A legal dispute involving Swiss investment firm, Circular Economy AG, which was involved in the proposed transaction, has since followed. MV Agusta management has stressed that there is no final court judgment ordering a transfer of ownership.
The situation comes despite MV Agusta announcing a five-year growth plan in April. The company said it secured a EUR 30-million share capital increase that would bring net equity to EUR 70 million. The funding was intended to support new engines and models, expansion into adventure and electric mobility, and a larger global sales network.
GPone reported that MV Agusta sold only 1,238 motorcycles through July 2026, well below its previous long-term target of 10,000 units annually. Independent industry data also puts the year-to-date figure at 1,238 units.
GPone further reported that management had sought an out-of-court insolvency procedure, although MV Agusta has not been declared bankrupt. Reports about the production situation are also conflicting. Some dealers told GPone that 2026 motorcycles could enter production in October, while one German dealer said it had already received around 150 motorcycles this year.
Is MV Agusta returning to the dark days of its Harley-Davidson era?
